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You’ve outlined your programs...How are you going to educate your community about them?
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Community Outreach & Public Awareness

If government leaders and planners want to reach aggressive emissions reduction and sustainability targets, they need buy-in and cooperation from community members, as well as government employees. That’s why outreach and communications efforts have become critical for educating people and inspiring behavioral changes.

During recent years, most people have heard the term “green” many times. They most likely relate it to recycling, planting trees, or using CFL bulbs. But much of the population isn’t truly familiar with sustainability. They are unaware of all the easy and inexpensive ways to conserve energy. They don’t know how doing so can benefit the planet and themselves. And… they are not aware of the many beneficial programs available to them like free energy audits, rebate programs, revolving loan programs, federal tax credits and Energy Star programs.

Rapport can help you determine the best methods of communication for the programs you are promoting, such as:

  • Public Service Announcements
  • Newsletters
  • Direct Mail Pieces
  • Handouts, Brochures, Flyers
  • Newspaper Advertisements
  • Signage & Posters
  • Door Hangers
  • Websites

No matter how beneficial and well executed the program, it will not be successful without public awareness and community buy-in. Rapport helps city, county and state energy departments to build effective outreach campaigns about energy efficiency and sustainability – ones that are customized and specific to the programs they’ve initiated.

When it comes to outreach, there are many ways to get and hold the attention of your public audience. Let Rapport design the tools you need to build awareness in your community and achieve the results you want.

 
  Rapport, LLC | 877-970-2525 | info@rapportllc.net | © 2009. All rights reserved.